The breathtaking white sand beauty of the area beaches is another reason for Ponte Vedra's magnetism. It draws children of all ages to the shore to engage in sunning, shelling, wading, splashing and surfing. A salt-water fisherman shaded under an umbrella, with his pole securely poised in the sand, is not an unusual sight on a lazy weekend afternoon.

Excellent cuisine, vintage wines and charming ambiance are found in the wonderful dining establishments as well as in the large number of private clubs throughout the area. Pampering spas, delightful shops and boutiques and unhurried strolls can round out the days in this enchanting seaside community.

Because of its location the Ponte Vedra area is a favorite place for living and playing, then commuting a short distance to work. Mayo Clinic, the business parks in Baymeadows and Southpoint, and even downtown Jacksonville are all less than a 30-minute drive away.

Housing preferences are easily satisfied ... from an oceanfront condominium to an estate-sized home inside the gates of private developments. A number of choice properties are available as investment opportunities for short-term summer rentals or for temporary corporate assignments. Many CEOs, business owners and upper echelon company executives enjoy Ponte Vedra Beach as their second home.